Introducing any-way
We’re a small team of engineers and creatives building AI tools with creators, studios, and agencies.
By any-way team
A production involves more than making the final piece. There’s research to collect, a brief to agree on, feedback to track, and a team to keep in the loop.
any-way works alongside creators, studios, and agencies on that part of the job. We build tools around the way a team already works, starting with the tasks and handoffs that need attention.
Why we started
The reasoning behind a creative decision is easy to lose. A brief may tell you what to make without explaining why a particular approach was chosen. Someone joining the project has to ask again, or work without that context.
We want the tools around a production to carry more of that understanding. Research, planning, and automation are useful when the people doing the work can follow them and make the final call.
Explore our vision and the visual introduction to any-way.
What we’re building
Our work covers three areas: production workflows with w/, content planning with w/studio, and brand collaborations through collabeauty.
We’ll use this journal to share product changes and what we learn from building with creative teams.